This Bud’s For 3


Client: Budweiser


Budweiser wanted to honor Dwyane Wade’s career both on and off the court.
In keeping with the tradition of swapping jerseys, our team created this touching film,
showing him exchanging jerseys with the fans and family that he has impacted.
We wanted to show the world that he is bigger than basketball.

And the team won a bunch of awards for making people cry at their desks.




AWARDS

2019 Clio Awards
Gold - Social Video
Silver - Film
Bronze - Film
Bronze - PR

2019 Cannes Lions
Silver - Entertainment Lions
for Sport
Bronze - Entertainment Lions
for Sport
Bronze - Film Lions

2020 Clio Sports 
2x Gold
4x Silver



Case Study

1:30 cut






Client: Budweiser
Agency: Vaynermedia
Chief Creative Officer: Steve Babcock
Group Creative Director: Adam Lock
Creative Directors: Todd Bradley & Harry Barron
Art Director: Rafael Sosa




Email: rsosa100@gmail.com